Summer 2016 Reveals: Alex Collection

Reveal week is finally here! We are so excited to be revealing our FIVE new Bella collections, THREE new Illustrated Faith collections, and a new release of Illustrated Faith basics! We will also be sharing some project inspiration, straight from the pages of our catalog, and hosting win-it-before-you-can-buy-it giveaways as well. Stephanie and her creative team have been hard at work developing these brand new products for you, and we hope that you love them as much as we do!  

He's in his own world of technology, gaming and tv shows. Alex might not be paying much attention to Addison these days, but he's definitely eating all the junk food he can find, turning up his headphones and group texting his guy friends. This rough and tumble collection includes four double-sided patterned papers, two embellishment papers, coordinating cardstock stickers, washi stickers, Paper Pieces, 6x8" paper pad, Tabbies and Designer Clips. 

  

Double Sided Patterned Paper:

  

  

  

  

  

  

Cardstock Stickers:

Washi Stickers:

        

6x8 Paper Pad:

  

  

  

  

  

  

Paper Pieces:

Tabbies:

Designer Clips:

Collection Kit (includes exclusive bonus pattern):

  

"Always With His Tunes", by Laura Vegas.
Photos by Kelly Goree.

I love a good boy collection, even if I don't have boys of my own! The new Alex collection has all of the colors I love, and some great patterns that I know I'll use on everyday pages as well. For this layout, I pulled all of the music-related elements from the collection. I added in small strips of the yellow and green tone-on-tone patterned papers to tie in with the colors in the headphones patterned paper and the Tabbies that I stacked along the top of the papers.

Supplies:
Alex: Turn It Up, Beast Mode, Killin It, Borders, Daily Details, Fundamentals, Paper Pieces, Tabbies; Chip Chip Scripts: Love; Tiny Text Alpha Stickers: Black, Pumpkin Spice; Enamel Dots: Blueberry, Oreo Black, Bell Pepper, Milk White, Guacamole 

The new collections will begin shipping to retailers, online stores and distributors in August! Let your favorite online or local LSS know today so they can get their orders in!

Now here's your chance to win-it-before-you-can-buy-it! We are giving away the entire Alex collection to one lucky reader! Just leave us a comment, telling us what you love about this new collection. One comment per person please. Our randomly chosen winners for all of our reveal giveaways will be announced on Monday, July 11^th.

Comments

[Stephanie J]

This is so adorable, I can already see what I want to do with it. I especially love the clips and tabbies.

[Judy Bandak]

This collection is awesome for boys who are usually not into have their pictures taken.
I can see them giving this a thumbs up! Thanks for an opportunity to win it.

[Angie Rose]

I love this collection! It's perfect for my tween boy!! Something hard to find.

[Theresa Gimpel]

I LOVE THIS COLLECTION!!!! It is always a challenge finding collections themed towards boys that are not sporty. THIS COLLECTION IS PERFECT! It really speaks of the tween boys with other interests then sports. My son is never without his music and loves his gaming time. Love it!

[Ashley]

Love the colors and patterns. The 6x8 pad is my favorite. What a great idea!

[Jrgolf]

I really love this boys collection. I have two boys and love the paper and paper pieces. You nail this collection!

[Renee]

The mix of colors is perfect for summer

[Leah Burgett]

WOW! I LOVE this collection! This is perfect for that "tween" age my son is in!! Love everything in this collection! Thanks for the chance to win!

[Jules]

Forget the BOYS! This is great for my GIRLS!! I love the music and headphones on all the parts! Can't wait to get this!

[Lorena Perez Tejada]

Love it!! Perfect for teenagers and gamers husbands, haha!! Thanks for the chance to win this awesome collection.

[Mary Holshouser]

Dude - you rocked it.
Love the hot dogs.
What a fun collection.
I can see lots of greeting cards
coming from this group.
thanks.

[Mel H]

Love all the buffalo plaid and the game controller paper.

[Angele J]

The new Alex collection would be perfect for layout about my 14 yr old son.

[Sandi Pressley]

Awesome new boy collection. Well done Bella Blvd....thank you for giving us some fresh new boy themes. I need TWO of everything! My favorite is the headphone paper.

[Michelle]

Love everything about it!.

[Kelli Moss]

As a mom of two boys, I'm always on the lookout for great male inspired collections. The colors in this collection are perfection.

[Janis in ID]

Super-fun collection! Love the grunge look of some of the patterns.
<3 J

jwoolbright at gmail dot com
HerPeacefulGarden.blogspot.com

[Janice St. Louis]

This is perfect for my teen son .

[Kerrie Fagone]

It's always seems so impossible to find collections that work well for teen boys. This one is perfect.

[Danni]

It is so hard to find collections that work for teen boys so I love the Alex Collection!! Simply awesome!

[Karen Glover]

Love love love these colors! So unique and creative. Love all the pieces.

[JudyinHuntsvilleAL]

I love the colors! The game controllers and the paper strips are great!!

[angela ga]

Wonderful addition! Love the colors, as always. The headphones have to be my favorite.

[Colleen h]

Love the colors and how playful it is

[Danni Jones]

I love that this kit is geared towards boys AND that it's not just the little guys. It is so hard to find anything that can be considered relevant to our little men. On the rare occasion that you do find a line that is design with boys in mind, there is typically still either a very feminine vibe to it, it's aimed more towards babies and toddlers, or the elements are very dated. I wasn't very familiar with the Bella Blvd. line until Illustrated Faith was picked up and added to the team, but I am soooo glad that they did. Each release further solidifies that the designers are paying attention to their market.
The world of "scrapbooking" and papercrafting has really taken off the last few years and has grown to encompass so many different mediums and demographics. Unfortunately, there are so many companies that were considered the "hard-hitters" and go-to brands for all things paper that for some reason can't seem to keep up. It's like they are locked into the idea that all we want is things that are feminine, cute, old-fashioned, and almost cartoonish in nature. (Not saying that it's ALL like that, or that there is anything wrong with that particular style. I like it myself for the right project.) It's almost as if they are worried that they will offend their customers if they try something new. I'm so glad that the last two years or so has changed that for a few brands, Bella Blvd. being one the front runners.

I love having options that aren't
gender-specific, span generations, and utilizes the entire rainbow, not just the pastel range. I would have to say that this collection is definitely on my list of "must-haves" as soon as it hits the shelves, along with the others in this release. I use paper-crafting supplies any time the opportunity presents itself: memory keeping, bible journaling, journaling, planning, and decorating just about everything.

Thank you so much for giving your followers a chance to win your products before it's official release! Such generosity in a company is always a great thing and a thumbs up for me. I can't wait to see what comes next.