Bella Blvd Studio Blog: CHA Summer Update: Set-Up, Day Two

July 17, 2012

CHA Summer Update: Set-Up, Day Two

Set-up is complete! Thank you to those of you that followed us on Facebook throughout setup. We hope you had fun sneaking peeks into the setup process and the amount of time and work that it takes is truly a labor of love. Yesterday we completed the booth, and we wanted to share a few more sneaks and reveals.

Going through the projects and creating the "look" is my favorite part. Stylizing the altered projects and placing projects where I think they'll help sell is timely but so calming and enjoyable. Check out this peek at a few Birthday Girl altered projects. Lush birthday ribbons and covered candies!

A little peek at our Thankful collection, with adorable and clever cards and darling button flowers.

Look at that cute little bucket just overflowing with rolls of Designer Tapes! And the most adorable little altered spools.

A sneak peek at the newest fabric collection, Puppy Park with Riley Blake.

And how cute are these? The cutest boxers ever for a little man in your life, created by fabric designer Kathy, and using the new Puppy Park fabrics.

Therese assembled the pinwheel party box, and it's so pretty and bountiful. Wood button centers and patterned papers galore.

Cuteness. So many adorable projects adorning the new collections on display.

Waiting for our customers are these cute little sweets, while supplies last.

Together we hung layouts, mounted mini albums, embellished with products, hung our new AND our previous Bella Blvd signs and so much more.

CHA is officially open. The sound of the bagpipes has become a tradition and we can't wait to see familiar faces, friends, customers and fans. Please help us spread the news about our three new collections, shipping August 6, that mark Bella Blvd's fourth year of business and creativity. If you're here in Chicago please stop by for make n takes, show specials and more: booth #1643.

Lastly, one huge thank you to our Design Team Coordinator, Laura Vegas, for the countless hours of planning and scrapbooking that she put into Bella's new booth. We have so much fun working together. I am very grateful for such a great Design Team that is loyal and dedicated to making Bella Blvd a successful, cheerful, and memorable company. We all make such a great team. I am very blessed and incredibly humbled as we enter into this - Bella's 8th trade show over four years. Everyone did such a wonderful job, and this effort as a team has not gone unnoticed. Thank you for taking this journey with me.